This is why they can be helpful to generate ideas or provide a first, rough draft of copy – but the output has to be checked, edited and approved. They haven’t been part of any discussions and they haven’t seen your user research or testing results. You can ask them to write almost anything, but they are blissfully unaware of your company, your product, your goals, your users, your users’ pain points and needs, and your style guide. The new tools may be fast, but speed is far from everything a writer needs. Understand the potential and limitations of these tools so that you can use them to power up your own writing. Our best chance to stay relevant is to stay on top of it all. One thing’s for sure: How UX writers work is going to change. ChatGPT pumps out natural-sounding language at a speed no human can compete with. OpenAI’s ChatGTP has taken generative AI to new impressive levels. Recent developments within AI have both amazed and horrified our industry (I’m updating this article in March 2023). Learn more about UX design tools for UX writers. There may be a few brain balls out there who are just as good with copy as they are with design, but in the vast majority of cases, this is not required. You’ll be working *with* designers, not replacing them. The good news is that it’s enough to start with the absolute basics. It might not be the most intuitive tool to start with if you’re new to design. Definitely learn how to navigate in Figma. You’re going to need at least basic competence with common design tools like Figma. Remember that your best critics are not necessarily other writers but people who are going to read your copy. Get used to getting opinions of your work long before you’ve had a chance to finalize it–and be thankful for the input. If you’re used to polishing your copy to perfection in a quiet corner, sending it off to your client, and moving on to the next writing task, it’s best to brace yourself for something quite different.ĭesign thinking is an iterative process where early and regular feedback is as common as pierogi in Poland. This means that you will take part in daily or weekly standups, workshops, brainstorms and you name it. UX writers and content designers belong in the design department. UX research is a lot of fun and will transform how you view writing forever, so it’s definitely worth the effort. Another great resource if you’re new to the game is this podcast with UX researcher Natalya Sarana. Read more about these and other testing methods in the article UX research for beginners. It’s also a good idea to familiarize yourself with research methods that are unique for UX writing, such as conversation mining and cloze tests. Plus if you are aware of UX research, you can suggest research needed to the relevant department. But you need to be familiar with common research methods so that you know what to do with the material. In that case, you probably won’t carry out the research or create the statistics yourself. Many large companies have separate UX research departments. New insights will give you new tasks to complete and user challenges to solve. UX writing done right is research-based, data-driven and open to testing and user feedback. Using insights from UX research, analytics, and a style guide, you will figure out how words can help the users move forward and complete tasks. You will often tackle one user flow at a time. What does that mean? Well, instead of working with words on the surface - writing or revising a whole product from start to finish - UX writers are often tasked to identify and solve specific user challenges. UX writing is a kind of strategic writing. But it’s vital to be aware that one thing that makes UX writing different from traditional writing gigs is all that other stuff. The first thing that springs to mind is, doh, writing skills. You can read more about what UX writers get up to here. Using words to solve user problems and meet business goals. Working closely with designers and developers to get an understanding of the whole user journey in a given flow or section.Creating copy based on UX research and testing results, instead of relying on their own judgment alone.Still, there are a few things all UX writers have in common: In a large corporation, your work will most likely be more streamlined, focusing on UX writing for one or a few specific products. If you work in a small company or startup, you may be wearing many hats and UX writing may be one of several content-related tasks in your job description. What do UX writers do?ĭigital products are found in most industries, and job descriptions vary from company to company. In one sentence, UX writing is the craft of researching, creating and testing content for digital products and services. □♂️ Wanna give UX writing and content design a go? Try our free course A Taste of UX Writing The definition of UX writing
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